Registered name: LiveIntent, Inc.
Date added to the registry: 2/27/2020
Registered address: 222 Broadway, Floor 22, New York, NY 10038, United States
Registered contact: legal [at] liveintent.com
Registry read: 22 Aug 2026

Website on file, as of 22 Aug 2026: https://www.liveintent.com/.

How to opt out, in the company's own published words

This is the text LiveIntent, Inc. filed in the registry column for how a consumer may opt out of the sale of personal information or submit a request under the CCPA. It is reproduced as filed, as of 22 Aug 2026.

Consumers may opt out of sales or submit requests under the CCPA through any of our publishing or advertising partners who have a direct relationship with the consumer through a variety of methods that pass the consumer's privacy preference to opt out of sale onto LiveIntent. In addition, consumers can choose to opt out of sale via LiveIntent's privacy portal at privacy.liveintent.com.,

CPPA public data broker registry, CCPA opt-out column

Deletion under Gov. Code 6208.1(b) and 6254.21(c)(1)

The registry asks each broker how a protected individual can demand deletion of information posted online under those sections. This is what LiveIntent, Inc. filed, as of 22 Aug 2026.

Consumers may request the deletion of information through one of our publishing or advertising partners who have a direct relationship with the consumer through a variety of methods to pass the deletion requests onto LiveIntent. In addition, consumers can choose to submit a deletion request directly to LiveIntent via LiveIntent's privacy portal at privacy.liveintent.com.,

CPPA public data broker registry, Gov. Code deletion column

What the registry entry does and does not say

A registry entry says one thing: the company told the state it meets the California definition of a data broker and paid the annual registration. Registration is what the law asks for, so an entry here is a record of a filing and nothing more. It is not a finding, a complaint, or a rating, and this page does not add one.

The other half of the law runs on a clock. A registered broker has to access the state's Delete Request and Opt-out Platform at least once every 45 days, match the deletion requests in it against its own records, and file a status for every match. Read how the 45 day cycle works for what that involves.

Source: CPPA public data broker registry, downloaded 22 Aug 2026. DropDue does not edit this record. If you represent LiveIntent, Inc. and something here is wrong or you want the page gone, see registry corrections. Removal is granted on request, with no justification needed.

Registered here and running the 45 day cycle yourself? DropDue tracks your California DROP cycle and keeps the record. See how it works →